For email marketing to be successful, let’s start with email deliverability. If your target customer doesn’t receive your email, obviously it won’t be effective.
Head over to our email deliverability page, and learn how to successfully set up DKIM (DomainKeys Identified Mail), SPF (Sender Policy Framework), and DMARC. This is crucial for establishing sender reputation and maximizing deliverability.
Visit our Email Marketing Software page if you’d like to get a comparison of providers, and try a few out.
For domain reputation, make sure to set up an account with Emailguard. https://app.emailguard.io/
Reply.IO also has some built-in tools while you warm up your inbox.